Major web browsers lead by Google Chrome are charting a course to hide the address bar. What seems like a cosmetic change for appearances only disguises a more significant shift in the way people browse the web.
Google has a service called AMP. What amp does arrange a copy of an entire website. An entire website. The copy of the website is hosted on Google.
The person that originally made the website did not put the website on Google. The original website still exists, but Google has a copy.
What Google does with this copy is that if you are on a mobile phone, it lets Google show a “mobile friendly” version of the website. In a sense, Google is doing you a favor by automatically making your website more appealing to people using Android devices. Google created Android.
Sometimes, though, you need to see that address bar. It could be for security reasons or may involve checking that the page is indeed the right one.
Hiding the address bar means this ….
Google have it where websites you visit actually goes through Google’s servers.
Google can then track in detail how you interact with web pages.
Not just the web sites you are interested in when you search, but individual bits of each web page on a website. This includes mouse clicks, finger taps, page scrolls, and even how long you spend on each page. This allows Google to build a database of how each person interacts with content on a web page and sell it …
The removal of the address bar makes it easier for Google to become the web itself and build more detailed profiles on each user.
That is the way it seems.